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Coolest thing in 2012

Several times in the last few weeks I ran across the interview question "What is the coolest thing that you have seen in the last 6 months?" -purportedly one of the infamous Google interview questions from Marissa Mayer. It struck fear into me. My initial reaction was that I couldn't think of anything cool.

Plunge

Sometimes I wonder about why I do things the way that I do... Yesterday I started work on a client site that I hadn't been on for a few months - and decided to spend the first two hours upgrading to the latest version of Drupal... I hadn't resolved the PHP5.2 problem so rather than patch I upgraded. It didn't go smoothly so I need to dig in and solve that.

I come to make a quick entry on blogger and realize that I still haven't upgraded to the new blogger. I needed to.

Google Reader - Angus' shared items

Google Reader - Angus' shared items

So I have been looking for a way to share the items that I read in blogs. A way to try to add value. It looks like by putting the link into my blog I can direct people to this page - which then shares things that I have created.

Flash of insight

Reading my blogs this morning and there was a sequence that caught my attention. In the midst of setting goals and thinking about where I want my business to go in 2007 - a flash of insight.

Strategy!

It was a simple discussion. A frustrated marketer looking for better tactics to penetrate a closed market.

Not tactics - strategy was the problem. They were doing everything right but playing in the wrong arena.

Study: Search Driving Offline Conversions for Local Service Businesses

Study: Search Driving Offline Conversions for Local Service Businesses

What a timely article! So many of my clients tackle this local market issue.

Defining what is a local market for them is the first challenge. Then the breakdown of what people actually use to find a service business in the local market.

Project Management Made Easy : D. Keith Robinson

Project Management Made Easy : D. Keith Robinson

Simple has always appealed to me. Project management is never easy but the process is not necessarily the problem. Breaking the project up into steps and then maintaining clear communication with the important people on a project appears to be easy but isn't.

Hide Your SSID?

Hide Your SSID?

Many folks are going to get wireless equipment for Christmas. They will set it up with all the defaults and then walk away never to touch it again.

Now the interesting part is that as I sit in my apartment I can see four networks. Three of them allow me to log on to the internet. No comment on what else is available.

I'm not a hacker but people need to practice safe computing. Have you read at least the security basics on your new router?

Good Advice for buyers and sellers of technology services

Small Business Technology: Tech Support

Though it has been awhile since I have been to Fast Company - this article is right on the money. In a client meeting yesterday the big discussion was "technology dependence" They wanted to know if they were dependent on the technology that they had been sold as part of deal that never was completed. We realized that they weren't but they easily could have been.

Some other points from the article include:

Demonstration of blogging and its power

Google Reader (100+)

We are sitting in class in Mssion BC talking about the power of blogging for professionals. It is as easy as writing an email to add and update a blog.